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Top Facebook Engineer Quits In 1,000-Word Memo: ‘The Culture Sucks, We’re Reactive And I’m Out’

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Top engineer Brian Amerige just quit Facebook in a high-profile exit. On the way out, the official “Product Engineering Lead for Facebook Groups” wrote a 1,000 mini-manifesto, detailing why he left.

Amerige had been with Facebook since 2012. Beyond that, not much else to say but…let the man say what he said?

So here goes, the 1,000 words in full.

I’m leaving Facebook

I’m sad to say that Friday, October 12th will be my last day at Facebook.

This was a difficult decision to make because I love so much about this company, our mission, and our leaders. But I’ve been thinking about this for almost a year and though a certain leak delayed me a bit, I know it’s time for me to move on.

There’s a lot to say about why, and this post certainly won’t cover it all. Unlike many others who’ve been here for a while, I’m not leaving because “it’s time for something new.” I believe that it takes a long time to o good work, and novelty isn’t my kind of thing: change is good when it’s change for the better. I’ve changed teams once in my 6.5 years at Facebook.

Why

I’m leaving because I’m burnt out on Facebook, our strategy and our culture.

Strategically, we’ve taken a stance on how to balance offensive and hateful speech with free expression. We’ve accepted the inevitability of government regulation. And we’ve refused to defend ourselves in the press. Our policy strategy is pragmatism ā€” not clear, implementable long-term principles ā€” and our PR strategy is appeasement ā€” not morally earned pride and self defense.

Culturally, it’s difficult to have meaningful conversations about any of this because we’re a political monoculture, and these are political issues.

And while we’ve made some progress in FB’ers for Political Diversity (which is approaching 750 members now), and while I’m pleased to say that senior company leadership does take this seriously (as you will hopefully soon see), we have a very long way to go.

To that end, while I remain as in love as ever with our mission and my colleague’s nearly-always good intentions, I disagree too strongly with we’re we’re heading on these issues to watch what happens next. These issues hang over my head each morning, and I don’t want to spend all of my time fighting about them.

Our product is also at a crossroads (and has been for years) as sharing in the Facebook app continues to dwindle. The pivot to Stories will hopefully help, but I’m disappointed by how reactive our future appears to be. Ultimately, I’ve spent the bulk of my time at Facebook trying to build a stronger product culture.

From tech leading Paper, to starting and leading the team that built our UI foundation (FIG, now FDS), I wanted Facebook to be a place where people with great product sense, focus, intuition and a little obsessiveness about quality were attracted, belonged, and were rewarded.

I think we made progress, but the headwinds have been and continue to be strong, and it shows in our future-looking product strategy and the relative rarity of strong product thinkers at Facebook.

My departure isn’t because I think these issues are intractable. These problems can be solved ā€” just not by me, nor anymore, at least. I care too deeply about our role in supporting free expression and intellectual diversity to even whole-heartedly attempt the product stuff anymore, and that’s how I know it’s time to go.

Be Proud

Still, this company gets so much right, and you all have a lot to be proud of. The density of talent at Facebook has always been one of my favorite parts of working here, and there are simply too many incredibly people I’ve had the pleasure of getting to know and building something with for me to list. My teams have always felt like family to me, and I’m going to miss them terribly.

Beyond the people, I would be remiss if I didn’t emphasize two aspects of our culture that are especially good: our scrappiness, and how we think about individual contributor roles.

Be Scrappy.Ā I’ve always understood “move fast” to really mean “be scrappy,” and what a pleasure it’s been to watch how +28,000 employees haven’t substantially changed that. I don’t think “move fast” applies to product direction, design standards, or engineering quality. It’s about process.

As the company continues to grow, you will increasingly find that most people in any given room are new and don’t necessarily know that it’s ok to say “sorry, I don’t understand any of what you just said” or that they’re supposed to ask “Do we really need to wait for the monthly review?” These kinds of questions are our secret weapon against becoming a bureaucracy where innovative people don’t want to work.

So keep asking “why?” about everything related toĀ howĀ we work.

Roles and Responsibility.Ā The way we think about team roles is better than anywhere else I’ve seen. We let ICs truly lead, we incentivize transitions to and from management for the right reasons, and we let teams figure out who does what with deference to strengths instead of functional titles.

We could still do better (particularly around how senior ICs integrate with director+ level decisions), but this way of thinking is the industry leading and has made Facebook a very special place for me, as something of a hybrid between engineering, product and design.

What’s Next

My professional purpose has always been to “amplify human capability and raise standards,” and while I’m proud to say I’ve done a little of both at Facebook, I”m excited to focus more intensely on this going forward. I’m starting a company with a good friend of mine, Alex Epstein, at the intersection of applied philosophy (epistemology, specifically) and technology.

I don’t know if leaving Facebook affords me one parting word of advice, but I have one for you anyway:Ā I want to encourage you all to believe in yourselves more.Ā In the value your products create for the world. In your own product sense and instinct when they contradict the data (which we’re often too confident in).

In your ability to create something people love. And in your perspective when no one else agreesā€¦especially when you’re afraid to share it. The truth does not emerge from averages, but your ability to reason lets you glimpse it ā€” stand by it, defend it, and be proud of it. Everything else will take care of itself.

Business

How Big Real Estate Moguls Avoid Taxes (And How You Can, Too) šŸ‘€

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I was looking around Google for an old article on tax strategies and this five-year old video of myself happened to pop up.

Iā€™m interviewing a tax expert about how real estate investors avoid paying taxes in perpetuityā€”AND how everyday citizens can do the same thing.

(Real estateā€”our TEMPLE I and TEMPLE II projects includedā€”has a number of tax benefits savvy investors have capitalized on for years, including Opportunity Zone breaks and 10-year tax abatements.)

Thereā€™s the 1031 exchange, of course, which Iā€™ve shared with you guys before. 

Just to refresh your memory, the 1031 Exchange allows you to roll over gains from your last project into a new property TAX FREEā€”as long as said property is worth the same or more.

But thereā€™s ANOTHER TAX LOOPHOLE that can take your portfolio to an entirely new level by splitting your capital gains into MULTIPLE properties.

So I thought Iā€™d share it with you guys. šŸ’Ž

You can check it out here.

Let me know what you think. šŸ˜Ž

PS: In our next update, Iā€™m going to break down how real estate moguls get paid from their propertiesā€¦tax free. šŸ‘€
PPS: If you want to learn how to implement generational wealth strategies like this one, you can join our NYCE wealth academy (TRIBE U) here.

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Business

How I run a $300M+ business from the beachā€¦(and how you can TOO!)

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Yes, you read that right.

If thereā€™s anything the pandemic taught us, itā€™s that the paradigm of ā€œofficeā€ and ā€œworkspaceā€ has been shaken to its CORE.

Universities are teaching via Zoom, court dates are done virtually, FULLY REMOTE businesses are valued at $1B+, and legitimate Inc. 5000 startups are run fromā€¦wherever. šŸ“²

This is my office for the dayā€¦

I am actually running our business from the beach, typing this from here.

Itā€™s 4:28 pm CET, which means itā€™s 10:28 am EST and I am CRUSHING my to-do list.

(And the team will continue to crush it while Iā€™m asleep. Thatā€™s the šŸ—)

So how did we get here?Ā 

We launched NYCE and our mission to create 100,000 millionaires in March, 2020ā€¦just as the global COVID-19 lockdown happened. šŸ˜³

As a result, we shut down our main office and set EVERYTHING up to run remotelyā€¦

SMOOTHLY! And a system that allows us to outperform competition by 200%. (You can build this system, too. More on this in a second.)

Hereā€™s what we were able to do since then:

  • Gained 6M+ followers across all platforms šŸ“ˆ
  • Add 1500+ new apartments to the portfolio šŸ¤‘
  • Grow to $300M in real estate šŸš€
  • 105% investor returns šŸŽ‰
  • 700K+ community members šŸ¤

And hereā€™s the best partā€¦

Having team members in all the main time zones gives us a 24-hour work cycle vs. 9-5/eight-hour on-the-clock performance.

This means we get 3x the productivity of a similar company. šŸ”„

Let me repeat thatā€¦3x PRODUCTIVITY vs. our competitors.

Meanwhile our project management software grants us 24-hour TEAM-WIDE connectivity that tracks all tasks and lets us know if productivity dips even a little bit.

There is ALWAYS someone senior awake. It could be Martin in Barcelonaā€¦Nat in New Yorkā€¦Vineet & Arif in New Delhi.

All the while giving YOU GUYS wealth hacks and daily content. šŸ”„

OK, so how can you do it?!

Well, the first step is to have an actual side hustle youā€™re launching. Not just an idea, a validated business.

MAJOR KEY: Do NOT spend money until youā€™ve made your FIRST DOLLAR! šŸ—šŸ—šŸ—šŸ—

(You can catch a replay Business Launch masterclass here and see TRIBE member Nessa launched her business on the spot and got her first $45K client shortly after.)

One of the easiest ways to start is with Airbnbā€”you can start that in 10 minutes. Literally. (Hereā€™s a guide if you need it.)

Once you have your business, you build a virtual infrastructure (you really just need two softwares, which are FREE), manage the team accordingly and run the business from there.

Iā€™m gonna put together a step-by-step video breakdown this weekend inside the new TRIBE U on the FIVE key things you need to do this for YOURSELF. šŸ’µ šŸ’Ž

From what software to use, how to build a team, how to keep.

In the meantime, drop a comment if youā€™re ready to build some wealth and any questions if you want moreā€¦

Letā€™s get to work. šŸ™Œ

PS: If you canā€™t be bothered with video and just wanna get to work, weā€™re hosting a TRIBE U workshop that will help you get this process started on the spot. Itā€™s $479 $49. šŸ”„

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NYCE CEO: Apps Like Robinhood Have A Responsibility To Their Young Investors

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Investor and popular Instagram influencer Philip Michael says new fintechs need to take greater responsibility for their younger traders.Ā 

ā€œPromoting financial literacy is a must, but encouraging risky gambling is reckless,ā€ Philip Michael, NYCE CEO, says.Ā 

In 2020, a 20-year-old Robinhood trader killed himself after engaging in risky options trading and seeing his balance $730,000 in the red, leading to a wrongful death lawsuit against the investment app.

ā€œThe main apps onboard as many new users as humanly possible, but thereā€™s really no educational process,ā€ Michael says, ā€œand these first-time investors are left to figure things out on their own.ā€

NYCEā€”a fintech focused on creating wealth for minoritiesā€”wants to create 100,000 millionaires through real estate investments and wealth education.

Through its app, investors can own shares in apartment complexes for as little as $100.

Since launching, NYCE has set records for most new first-time BIPOC real estate owners, buying over 1500 apartments in the pandemic and splitting ownership with its investor crowd.

Once investors are in, NYCE automatically enrolls investors in an online wealth academy (TRIBE) that teaches basic wealth principles, responsible investing and how to spot irregular fads like altcoins and meme stocks.

ā€œBecoming a millionaire is a function of time and habit, not luck and one-time scores,ā€ Michael says. ā€œThe micro-investments are really just the gateway drug to that wealth mindset.ā€

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