Entrepreneur and bestselling author Gary Vaynerchuk—aka Gary Vee!— is one of the biggest business on social media today.
His IG currently boasts 4M followers while his YouTube has near 1.6M subscribers.
The CEO of Vayner Media, Gary uses (and absolutely loves) social media to propel the growth of his business, now valued at a whopping $125 million, which even includes a media franchise.
(And no, WealthLAB’s not for sale, G.)
Obviously, if you’re someone just starting out in business, you’re looking for ways to get your business out there. How to get more followers.
For 90%+, you pick a couple of platforms, you post. More often than not, you end up with dwindling traffic, or no shares or comments.
So how do you get around that?
According to Gary Vee, you can get more followers and more engagement through a $1.80 strategy. (Well, sorta.)
Here’s how you do it.
Make a list of every hashtag that fit the work your business does. Apart from this, check out the other tags people use when generating content similar to yours.
$1.80 strategy on instagram pic.twitter.com/ZxfDONb23v
— Gary Vaynerchuk (@garyvee) November 28, 2017
With this in hand, check out any hashtag for the top posts surrounding that description—and then share your two cents about it as a comment.
If you were to do this ten times over, your work would equal $0.02*9 posts*the hashtags= $1.80. (Yeah, kinda corny, but you get the logic.)
Check it out here, in his own words.
Over time, this can help you snag followers, and you will continuously learn about what matters to many of your followers.
[INFOGRAPHIC] How To Start (And Grow) Your Business With $10,000
Today, starting a new business is easier than ever. With Fiverr, Upwork and social media, you can get started in a weekend—and for very little money.
(What you’re reading right now was created in a week, by the way…)
But if you actually have a little nest egg saved up?!
Awww, man, you are off to the races! SO without further ado, here’s how you can kickstart—and grow—your business with $10,000, courtesy of this oh-so-pretty Infographic from Intuit.
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With a net worth that crosses a whopping $100B, it’s hard to question Warren Buffett’s investment moves. Here are the traits that the super investor believes can get one to be financially independent and significantly rich.
[Q&A] This Entrepreneur Founded A $50B+ Company—And Then Helped Startups Raise Money From The Crowd
Howard Marks is one of the most influential entrepreneurs in the modern, digital age, a rare founder who’s actually innovated before said innovation truly mainstream.
And not just once, but twice.
As founder of Activision, Howard helped kick off a gaming bonanza that’s become a worldwide pop culture phenomenon, birthing an entire new industry known as eSports.
Largely driven by Fortnite—a gaming franchise owned by Activision—eSports is expected to top $1.1B this year in global revenues, according to Forbes. Today, Activision is worth over $54B, trading on the Nasdaq stock exchange.
(In fact, had you invested $10K in Howard’s IPO, your investment today would be worth well over $700K.)
JOBS Act IPO revolution
Later on, as founder of Startengine, Howard helped kickstart the equity crowdfunding trend, opening an avenue for early-stage startups to raise money and redefine public offerings.
Back in 2012, President Obama signed off on the JOBS Act, allowing companies to go public, taking investments from non-accredited investors (essentially anyone without a net worth of $1M), without having to go through the tedious process of listing on New York Stock Exchange.
As head of Startengine, Howard’s built one of the market leaders in the equity crowdfunding space, with $43.72M in total investments in 2019 alone.
More recently, StartEngine made a coup, joining forces with one of the most influential investors in the form of Shark Tank’s “Mr. Wonderful” Kevin O’Leary, as reported by Crowdfund Insider.
Crowdfund Insider, the online authority for all things crowdfunding, recently did an exclusive Q&A with Howard, touching on the new deal with Mr. Wonderful, his business and the future of crowdfunding.
Here’s what he had to say.
Challenges of crowdfunding…
One of the biggest challenges we face as a company is that equity crowdfunding is not well understood by the general public. If you walk down the street and ask a stranger if they know what equity crowdfunding is, odds are they say they’ve never heard of it before.
Doing a deal with Mr. Wonderful…
Over the past few years, we’ve had several Shark Tank alumni raise capital on StartEngine, and we eventually got connected to Kevin. When we learned that he had been following the equity crowdfunding space for a few years and wanted to help inform others about the opportunities for raising capital using equity crowdfunding, it was an easy decision to form a partnership with him.
Mr. Wonderful’s role…
Kevin O’Leary is StartEngine’s strategic advisor and a StartEngine shareholder. His focus will be on creating more awareness about StartEngine and equity crowdfunding in general. Kevin believes in the equity crowdfunding model and our business and is helping to spread the word. He is even encouraging the companies in his own portfolio to use StartEngine for their next funding round.
Deal flow during the COVID-19…
Our entire team is operating remotely and staying safe during the pandemic, and our business itself is thriving. We’ve seen a good increase over the last 30 days in the companies applying to raise on StartEngine.
From both the company and investor side, StartEngine’s business has proven to be resilient to the uncertainty caused by COVID-19.
On the SEC and raising the cap for what startups can raise…
We support the changes wholeheartedly. It’s clear that $1.07M is too low a ceiling for Regulation Crowdfunding [Reg CF], given the average size of seed funding rounds today, and it’s time that we increase the limit to help small businesses achieve their goals.
In fact, we encouraged all 10,000+ of our shareholders to write letters to the SEC a month ago to encourage them to increase the limit of Regulation Crowdfunding from $1.07M to $5M to help small businesses today when they desperately need access to capital.
Accredited investors vs. non-accredited investors…
Howard Marks: Our business, and the business of equity crowdfunding, is bringing investment opportunities to non-accredited investors. We do not focus on accredited investors. An expanded definition may encourage those new accredited investors to feel more confident making investments on our platform, as well as increase the amount they can invest in a given year, which would be beneficial to the investing space. However, I don’t believe this would have a large impact on equity crowdfunding.
On changes he wants to see…
Howard Marks: The change we are most excited about at StartEngine is the proposal to increase the limit of Regulation Crowdfunding from $1.07M to $5M. Of all of the proposed changes, I believe that one will have the biggest impact for small businesses and will encourage more entrepreneurs to turn to equity crowdfunding.