Last November, our TRIBAL CHIEF posed a simple question.👇

We received dozens of messages and emails from you all expressing interest in joining the collective. 👇

So, we went to work.

Within ten days, we had the first MVP (minimum viable product). So, we returned to you and asked if any of you would be willing to check it out and give us feedback, aka beta test. 👇

That following weekend, we put TRIBE in the hands of a few beta testers. Each user scanned the site, clicked every link, and pinpointed any errors during the meeting.

Armed with the feedback we collected, our team made the necessary updates to the site.

That following Monday, December 21, 2020, we conducted a special edition of our FB Live 10 Questions. We used this episode to soft launch TRIBE just to our Facebook community. In addition, we used that time to conduct a live walkthrough and answered questions we received regarding TRIBE.

After that 10 Questions session, we officially launched TRIBE and opened enrollment. We were expecting a few submissions, but instead, we received hundreds of applications!!!

Each submission allowed us to learn more about you and helped us define ways we can serve you best.  

We ask questions like

1. What interests you the most?

2. Have you started a business before?

3. Have you invested (stocks, bonds, real estate, etc.) before?

4. And most importantly, why do you want to join our community?

This stage of the journey is called audience development. We learned that 53% of you were entrepreneurs and that over 70% of you were super-focused on learning about investing both in the stock market and real estate.

Best of all, we discovered that 78% of you were willing to commit 5-10 years to learn how to become millionaires. Yay!🙌

Knowing your audience is so important, no matter what business or industry you’re in. With this data, we were able to craft virtual experiences that would help you reach your goals. For example, we outlined a calendar of events focused on real estate, stock investing, goal-setting, and entrepreneurship.  

We spent the first few weeks getting to know our founding members through virtual meetings, coaching sessions, and events.

We made a conscientious effort to communicate with members through email constantly. But we needed a better way to stay in touch and share updates. 

With that in mind, our tech team searched for a solution. In the meantime, we created a group chat through WhatsApp.

We used that chat room to share updates and connect with our members.

In February 2021, we began building the TRIBE social network platform. Our goal was to funnel all community events, updates, and networking under one umbrella.

Our team spent hours designing branded creatives like banners, thumbnails and creating content like how-to articles and videos to populate the network.

We shared the upcoming news about the platform with our founding members first and asked them to check out the site and share their feedback. For the first two weeks, the TRIBE social network was exclusively available to them. However, once they gave us their approval to move forward, we opened doors to the entire wealthgang.

The platform went from founding members to thousands 💪! Not to mention 175K+ (followers, TRIBE members, app downloads, etc.) across the entire NYCE ecosystem. It feels like it all happened overnight. 🔥🔥🔥

As more members joined TRIBE, we conducted more virtual experiences. In addition, we ensured that all events were recorded in case some members were unable to attend; we could share the replay.

However, as demand for replays grew, we knew we needed a better solution to deliver on-demand access.

TRIBE TV was born. To us, it’s Netflix for financial literacy. Through TRIBE TV, you can learn at your own pace.

As the community continued to grow, we added more membership perks like 1:1 and group coaching sessions from experts and 30-day challenges.

So, what’s next for TRIBE?

Today, I am happy to announce that the TRIBE app is now officially available in the App Store and Google Play. (Here are the direct links to dowload: iOS and Android! You can also use Text Me the App here to text yourself and others a quick link to download the app.)

That’s right, a community fueled by a simple social media post has grown to thousands of members, over 100 virtual events, dozens of success stories (hey, Donna!), and now there’s a standalone app!

You know what? We could not have done it without you, our TRIBE community.  🙏

What’s the lesson in all of this? Just start. No matter where you are in life, just start. Start that blog, launch that side hustle, apply for that mortgage loan, invest in that index fund, build that website. No matter what you desire to create, just do it.

You’ll never be ready. We weren’t prepared to build a community that serves thousands. We weren’t ready to produce over 100 virtual events in less than a year. We weren’t ready to build a streaming platform. And we certainly weren’t ready to build two mobile apps in less than 12 months, but we made it happen.

Why? Quite frankly, it’s pretty simple for us. These initiatives move us one step closer to creating 100,000 millionaires. That’s the gasoline that fuels us and keeps us moving. That’s more important to us than anything else.

Through hard work and hardcore commitment, we did it! And you can too!

To recap📝:

1. Always start with why? Our why is always to move one step closer to creating 100,000 millionaires

2. Build an MVP

3. Test, test, test

4. Talk to your target audience so you can learn more about them and their needs

5. Build solutions to their headaches

6. Always add value

7. Work your ass off!

P.S. Don’t forget to leave a 5-star review in your app store when you download the new TRIBE app😉! Here are the direct dowload: iOS and Android links.

P.S.S. I recommend that you also delete/disable notifications from the Mighty Networks mobile app. Otherwise, you may receive duplicate notifications about TRIBE.