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This Ex-Tesla Engineer’s $33M Startup Wants To Kill Hangovers Forever—Here’s How He’s Doing It

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Hangovers: We all had them. They suck.

Hangovers come about when we drink more alcohol than our livers can handle, leading to a type of toxic acid buildup. Along with dehydration. And headaches from hell. 

So now, one ambitious Facebook and Tesla alum wants to kill hangovers forever—and he’s got big VC money behind him. 

Since launching out of Silicon Valley in 2017, fueled by his hangover killer “Morning Recovery,” generating $13M in revenue en route to a whopping $33M valuation.

And the mission is now to kill hangovers. Forever.

How do you kill hangovers?!

With the help of a UCLA researcher publishing papers on herbal remedies for hangovers, along with other tech engineer friends, they created their own formula.

And it’s worked. Big time. 

According to Business Insider, the product sold a whopping $1M in under three months of launching.  

That’s not a typo.

But…how?

During a long trip to Korea, Sisun Lee was partying every night, then working the next morning, hangover or not. Which led to the idea that hangovers could be managed.

“My friends would go to work the next day and they would swear by these hangover drinks with an herbal base,” Lee told TechCrunch last year.

He tried it on his friends at Tesla plus his former co-workers at Facebook. 

“I was basically getting drunk every single night,” Sisun told Business Insider, seemingly immune to hangovers. “I wondered, did I not drink enough?”

A Toronto VC put it on Product Hunt—a website that helps launch new products—where it immediately shot to No. 2, with 10K people signing up to try it. 

So what is More Labs? 

His company More Labs is a FDA-compliant (pretty big deal) biohacking beverage startup, which produces various productivity, health and hydration products. 

Think Limitless meets Gatorade without the sugar. (With FDA approval.)

On the heels of the crazy launch, Sisun raised a small seed round to bankroll production, forcing him to quit his Tesla gig. 

And it became increasingly obvious that he had to quit his job and give running this company a try.

“Leaving Tesla was a very tough decision. If I could have done both, I would have,” he said

Aqua+…

This week, Sisun Lee, founder of More Labs, is launching Aqua+, a water product designed to make you hydrate faster. 

On the heels of success of More Labs’ flagship product Morning Recovery, Sisun’s next product is designed to help you hydrate faster than water…without the sugar.

Basically water on steroids…hence Aqua+. (Aqua plus, get it?)

“Aqua+ is an oral rehydration solution designed to help you hydrate faster and more effectively than water alone,” Sisun says. 

“On top of electrolytes,” Sisun says, “Aqua+ Immunity combines seven essential vitamins to strengthen your body’s defenses”.

[Editor’s note: If you want to try out Aqua+, smash this link right here.]

 

More Labs is a venture capital-backed biohacking beverage startup that started with the basic idea that you shouldn’t have to compromise between having fun and being productive. Since launching in 2017, More Labs has racked up $13M in revenue and a $33M valuation.

Entrepreneurs

EXCLUSIVE Q&A: This 26-Year-Old Got 1M Instagram Followers In 1 Year. Here’s How He Did It (And How You Can, Too)

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The rise of social media—the internet, really—has created more young entrepreneurs, business rockstars and self-made millionaire than ever before.

Still, one of the most coveted goals for business people is to learn how to crush it on Instagram. David Dang, a young internet entrepreneur, figured out how to do just that.

As owner and founder of @entrepreneurshipfacts, David has managed to create one of the best, fastest-growing channels on IG, pumping out daily motivational content to 1.3M followers. (At the time of this interview, he had recently cleared 1M.)

In just one year, he grew it from 100K to 1M, drawing attention from mega influencers Tony Robbins and Dean Dean Graziosi in the process. Yes, really.

View this post on Instagram

The Knowledge Broker Blueprint course that Tony Robbins and Dean Graziosi created is closing on Monday and I don’t want you to miss out and regret it… ⠀ Click the link in my bio @iamdaviddang 👈to learn what KBB is all about! ⠀ They won’t be making this offer again for at least another year… ⠀ And most people (this is the sad truth) will hesitate today and many will regret that more and more over the next year as they see others succeed in the digital economy.⠀ ⠀ Don’t get caught on the outside looking in. Join the KBB course and community and create the impact and success you desire while your access is still available!⠀ ⠀ Go to the link in my bio @iamdaviddang 👈to learn all about the Knowledge Broker Blueprint

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Because we love to bring you the best of the best, we decided to ask David exactly how he managed to grow it like that, what tactics he used and how you (yes, you) can do it, too.

What’s up, Dave!

Hey, Phil.

Let’s get right to it. You’ve managed to build a channel with tremendous growth and engagement. What made you start your @entrepreneurshipfacts and how did you grow it?

What started out as an Instagram page for my own personal growth, where I share my favorite inspirational quotes on business and entrepreneurship, and life, in general, really.

I’ve always knew that a corporate 9-to-5 is not my thing. Started my first little business when I was nine, I was quite an entrepreneurial kid.

Besides unlimited income potential, I love the freedom of being my own boss… I get to work where I want, whenever I want, without anyone telling me what to do or when I can take days off.

There’s nothing like it.

To me, this kind of freedom is priceless.

What triggered it for you?

I fell in love with personal development in my teenage years, and happened to read a couple self-help books from Dale Carnegie, Napoleon Hill, Tony Robbins, Robert Kiyosaki, etc. They completely changed my life.

I think that’s a common thing in hustlers. You just broke down the holy grail right there.

Yes. If you read any book from the authors I’ve just mentioned, you will realize a common theme that MINDSET is everything. It is literally the foundation to success, not how much resources you have or who you know.

I truly believe the life you’ve always wanted begins with your mindset. Despite having a university degree in Entrepreneurship & Marketing, I am now making a living with my online businesses, and also dabbling in investing.

What’s your goal with your page?

Although I don’t consider myself as being successful or an expert yet to tell people how or what to think, but my goal with this page is to hopefully inspire and influence people’s mindset in a positive way. In turn, helping them achieve whatever goals they have in life.

You have over 1M followers. People are loving your content. And everyone wants to know: How?! How do you grow an account like this?

I am proud to say that I’ve never used any shady tactics or bots to grow my IG account. Everything is 100% organic growth. Besides that, you also need high quality content that people want to see.

Like any social platform, you must understand the platform algorithm and work with it. That’s my biggest secret…

In part II of this article, Dave breaks down exactly HOW he selects his content and the secret sauce behind the engagement.

 

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Business

This Guy Co-Built A $4B Company In Four Years - And He Only Works 7 Hours A Day

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Cal Henderson is pretty badass.

As co-founder and Chief Technical Officer of Slack — arguably the single most crucial role in any startup — Henderson has helped build a product from zero users to four million daily in just over three years.

About a year ago (cue Shmoney Dance!), Slack announced they’d raised $200 million in its fourth round of venture capital, putting the software at a WHOPPING $3.8B valuation.

And unlike many all-time greats on #TeamNoSleep (think Leo DaVinci, Thomas Edison and Vince McMahon) — and the modern ones who call for 95-hour work weeks — this dude actually puts his Z’s atop his to-do list.

In this Inc.com piece, check out how Big Cal — at 36 — gets down on the time-management end that allows him to work less than a part-time management consultant.

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Business

This Mogul Became America’s 1st Black Billion-Dollar Businesswoman

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Sheila Johnson.

Where to start?

She’s the first black billion-dollar businesswoman. Before Oprah Winfrey.

She started as a TV executive, founding Black Entertainment Television (BET), the first TV network targeting African Americans. She then became a real estate mogul.

Oh, she also owns a stake in three major sports franchises, the NBA Wizards, NHL Capitals and the WNBA Mystics, the African American, period, to boast that claim.

In honor of Black History Month, let’s dive into her remarkable career.

FAST FACTS:

  • Born Sheila Crump in McKeesport, Pennsylvania, Johnson co-founded BET in 1979 with then-husband Robert Johnson. The couple sold it to Viacom in 2000 for $2.9B
  • Sheila Crump Johnson became the first African American woman on the Forbes’ Billionaire list in 2000—beating Oprah Winfrey to the distinction.
  • Per Forbes, Johnson has an $820M net worth as of 2019

 GIPHY

Foray into real estate…

After closing the sale to Viacom, Robert and Sheila pocketed around $1.5B each. Johnson used that windfall as seed money to build a hospitality real estate empire in 2005.

“There’s a disparity in paychecks between whites and blacks,” she told the Wall Street Journal. “I will never forget that.”

As CEO of Salamander Hotels and Resorts, Sheila controls a spectacular portfolio of six luxury hotels in Florida, Virginia and South Carolina. And she’s built it from the ground up—literally—in her own spirit.

“I’ve been to many hotels, not only in the US, but all over the world,” she told Forbes last year. “And I wanted to find something that was going to really make Salamander stand out beyond all of these hotels.”

So what does that mean?

“You have to understand, there are a lot of people, investment companies, with very deep pockets,” she says. “They can do it, but they don’t have the experiences that we’re able to bring. I am constantly trying to find a way to help Salamander Resort & Spa stand out head over heels above any other hotel — not only in the area, but in the nation.

“I want them to leave that resort wanting to come back and not just say, ‘I’ll be back in six months.’ I want them to come back all the time.”

And so far it’s worked. In fact, on Forbes Travel Guide’s 61st list of Star-Rated hotels, Johnson’s Salamander Resort & Spa outside of Washington, DC earned a Five-Star distinction.

Image Credit: Salamander Resort & Spa

Forbes: “Everything [she] touches turns to gold.”

That’s a real quote. From Forbes. Last year. It’s also true.

BET? Billion-dollar exit. Washington Capitals? Stanley Cup.

And Roma. Won 10 Oscars. Who showed it before a single soul started caring? Johnson’s Middleburg Film Festival. (Which, by the way, has 32 films and counting in Academy Award contention.)

Remember her golf resort at Innisbrook? Oh, yeah. Hosts the Valspar Championship, one of the PGA calendar’s most-anticipated tournaments.

Becoming a billionaire comes with a new level of clout as well. “When you don’t have money, you’re not invited to special events; you really don’t matter,” she told WSJ. “It’s a society thing.”

So instead, she’s turned to giving back. Her Sheila Johnson Fellowship’s paid for more then 40 scholarships at Harvard University for students who otherwise wouldn’t afford to attend.

Image result for sheila johnson"

Breaking glass ceilings. 

There’s an alarming statistic in business and diversity—especially as it pertains to women. According to research by investor Richard Kerby, 18% of all VCs are women—and only 3% are black. In addition, less than 50 black women ever have raised $1M in funding.

“When I got started,” Johnson says, “I couldn’t get a loan. I had to use my own money to get Salamander Resort and Spa.”

She explained to WSJ last year that men can go to any bank with a bank proposal. And no matter how “wacky” the idea is, she said, “they’re going to get the financing. Women do not have that ability.”

Johnson’s taken it upon herself to do something about that, becoming one of the founding partners of WE Capital, an investment firm that invests in female entrepreneurs.

“I started out in a very unique position where I had my own capital to be able to get started,” she says. “But there have got to be banks and investors that believe in helping women who want to be entrepreneurs in the hospitality business.

“And it’s just really, really important that they really take a look at this.”

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